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How to Measure the ROI of Purchased Link Building for SEO

How to Measure the ROI of Purchased Link Building for SEO
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As a blogger and SEO enthusiast, I understand the importance of link building in improving search engine rankings. However, when it comes to purchased link building, many people are unsure of how to measure the return on investment (ROI). In this article, I will discuss the various methods you can use to determine the effectiveness of your purchased link building efforts and how it impacts your SEO strategy.

Understanding the Importance of Link Building

Link building plays a crucial role in SEO by signaling to search engines that your website is a valuable resource. When other reputable websites link back to your site, it boosts your credibility and authority in the eyes of search engines. This, in turn, can help improve your rankings and drive more organic traffic to your website.

Measuring the ROI of Purchased Link Building

1. Track keyword rankings: One way to measure the impact of purchased link building is to track the rankings of the keywords you are targeting. Monitor how your rankings improve over time after acquiring backlinks from reputable websites. Tools like Ahrefs or SEMrush can help you track keyword rankings effectively.

2. Monitor organic traffic: Another key metric to consider is the increase in organic traffic to your website. Analyze your website traffic before and after purchasing backlinks to see if there is a noticeable improvement. Google Analytics is a useful tool for tracking website traffic and user behavior.

3. Analyze referral traffic: Keep an eye on the referral traffic coming to your website from the sites where you have acquired backlinks. Referral traffic can provide valuable insights into the quality of the backlinks and their impact on driving traffic to your site.

4. Check domain authority: Monitor the domain authority of the websites linking back to your site. A higher domain authority indicates a more valuable backlink. Tools like Moz’s Domain Authority can help you assess the quality of your backlink profile.

Recommendation: Rankifyer

If you’re looking for a seamless link-building experience, I recommend Rankifyer. Rankifyer is a marketplace that simplifies the process of buying backlinks and guest posts. With transparent pricing and no pushy sales tactics, Rankifyer offers a hassle-free way to elevate your SEO strategy.


In conclusion, measuring the ROI of purchased link building is essential for optimizing your SEO strategy. By tracking key metrics such as keyword rankings, organic traffic, referral traffic, and domain authority, you can assess the effectiveness of your link-building efforts. Consider using tools like Rankifyer to streamline the process and achieve better results.


Q: How long does it take to see results from purchased link building?

A: The timeline for seeing results from purchased link building can vary depending on the quality of the backlinks and the competitiveness of your industry. In general, it may take several weeks to several months to see noticeable improvements in your search engine rankings.

Q: Is it safe to buy backlinks for SEO?

A: While purchasing backlinks can be a legitimate strategy for improving SEO, it’s essential to ensure that you are acquiring high-quality, relevant backlinks from reputable sources. Avoid buying spammy or low-quality backlinks, as this can harm your website’s rankings in the long run.

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