Hey there, fellow digital enthusiasts! It’s Mark Hearn from Rankifyer, your friendly neighborhood SEO expert. Today, I want to talk to you about link building strategies in 2023. As we all know, link building plays a crucial role in improving organic rankings and driving targeted traffic to your website. So, it’s essential to stay up-to-date with the latest trends and techniques. Let’s dive right in!

1. Create High-Quality Content

Content is king, and it remains at the forefront of link building strategies in 2023. When you create high-quality, engaging, and shareable content, you naturally attract backlinks. Be it blog posts, infographics, videos, or podcasts, focus on delivering value to your audience. The better the content, the higher the chances of other websites linking back to you.

2. Guest Posting

Guest posting is a tried and true link building strategy that continues to be effective in 2023. Identify authoritative websites and blogs in your niche and reach out to them with well-crafted pitches. When your guest posts are published, they not only generate backlinks but also establish your authority in the industry. Remember, quality over quantity is the key to successful guest posting.

3. Collaborate with Influencers

Influencer collaborations are all the rage these days, and for a good reason. Partnering with influencers relevant to your industry can lead to valuable backlinks and increased visibility. Influencers often have a loyal following, and their endorsement can significantly impact your brand’s reputation. So, reach out to influencers, propose collaborations, and watch the backlinks roll in!

4. Broken Link Building

An often overlooked but highly effective link building strategy is broken link building. Identify websites in your niche that have broken links and offer them a helping hand. Find relevant broken links and suggest your own content as a replacement. This not only helps the website fix the broken links but also gives you an opportunity to gain valuable backlinks.

5. Resource Link Building

Resource link building is a technique where you create valuable resources such as comprehensive guides, toolkits, or industry reports. These resources act as magnets for backlinks, as other websites would want to refer to them as authoritative sources. Invest time and effort into creating top-notch resources, promote them extensively, and watch your backlink profile grow.

6. Social Media Promotion

Social media is an excellent platform for promoting your content and building links. Share your blog posts, videos, and infographics on various social media channels to attract attention and encourage shares. Engage with your audience, participate in relevant discussions, and build relationships. The more exposure your content gets, the higher the chances of gaining backlinks.

7. HARO (Help a Reporter Out)

HARO is a platform connecting journalists and bloggers with relevant sources for their stories. By signing up as a source, you can respond to queries related to your industry and secure backlinks from authoritative websites. Keep an eye on HARO requests, and when you find a suitable opportunity, provide a valuable response to increase your chances of getting featured.

8. Skyscraper Technique

The Skyscraper Technique, popularized by Brian Dean of Backlinko, is still a powerful link building strategy. Identify popular content in your niche, create even better and more comprehensive versions, and reach out to websites that have linked to the original content. By offering them an improved version, you increase the likelihood of them linking to your content instead.

9. Local Citations

If you’re running a local business, optimizing your website for local SEO is crucial. Local citations, such as online directories, review sites, and local business listings, can provide valuable backlinks and improve your local search rankings. Ensure that your NAP (Name, Address, Phone number) information is consistent across all platforms to maximize the effectiveness of local citations.

10. Monitor Competitor Backlinks

Keeping an eye on your competitors’ backlinks can provide valuable insights and help you discover new link building opportunities. Use tools like Ahrefs or SEMrush to analyze your competitors’ backlink profiles and identify websites that are linking to them. Reach out to these websites and pitch your content, highlighting how it can provide even more value to their audience.

Conclusion

Link building strategies in 2023 continue to evolve, but the fundamentals remain the same. Create high-quality content, engage with influencers, collaborate with others in your industry, and leverage the power of social media. Stay on top of the latest trends, experiment with different strategies, and always focus on building natural and relevant backlinks.

FAQs

Q1. Are all link building strategies equally effective in 2023?

A1. Not all link building strategies are equally effective in 2023. The effectiveness of a strategy depends on various factors such as your industry, target audience, and the quality of the backlinks. It’s essential to assess which strategies align best with your goals and invest your efforts accordingly.

Q2. How long does it take to see results from link building?

A2. Link building is a long-term strategy, and it takes time to see significant results. The timeline can vary depending on factors like the competitiveness of your industry, the quality of your content, and the effort you put into link building. Patience and consistency are key when it comes to link building.

Q3. Is it better to focus on quality or quantity when building backlinks?

A3. Quality always trumps quantity when it comes to building backlinks. It’s essential to focus on acquiring high-quality, authoritative backlinks from relevant sources. One high-quality backlink can have a more significant impact on your SEO than multiple low-quality backlinks.

Q4. How can I track the success of my link building efforts?

A4. Tracking the success of your link building efforts is crucial to understand what’s working and what’s not. You can use tools like Google Analytics to monitor referral traffic from backlinks. Additionally, SEO tools like Ahrefs or Moz can provide insights into your backlink profile and track changes over time.

Remember, link building is an ongoing process, and it’s important to adapt and refine your strategies as the digital landscape evolves. Stay informed, keep experimenting, and always prioritize the needs of your audience. Happy link building, folks!

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Reviews (4.8) Submit a Review →

William Brooks US

Rankifyer has been my go to for guest posting, link building, and brand promotion. I run a white label agency and my clients are really happy with the results so far.

Emily Roberts UK

Ordered a package of 20 guest posts. Rankifyer team came up with a good list of websites and they completed placements within less than 10 days. I will be buying more of these packages, since it saves me a bunch of time vs doing outreach.

Sofia Martinez US

Honestly, they're a really good service and they make it super easy to get backlinks from good DA blogs. Its been an incredible help in my link building strategy.

Robert Garcia US

I cant thank the people at Rankifyer enough. I've sent countless emails for link building but I could hardly get a response. These guys make the whole process of building backlinks like ten times easier. I really appreciate it.

Ben Nguyen US

Great service if you're looking for high authority backlinks for your website. I run a SaaS business and these guys managed to get me a ton of guest posts on tech related blogs.

Mariam Farah US

Probably the best backlinks provider I've worked with. The entire purchase process is very straight forward and I got delivery in about 10 days. All the links came from really good authority websites too.

Rajiv Shah CA

Most SEO services charge way too much or they want you to schedule a call to upsell you but Rankifyer is very transparent with their pricing, it's also very affordable.

Matthew Harris AU

The link building packages they offer are excellently priced. I've done both their 5 dofollow option as an experiment then I did their 20 dofollow option. I'm very pleased with the work I got.

Samantha Hall US

Their service is really straight forward: need authority backlinks that are dofollow? Just choose a package and wait for delivery. I like how simple the entire thing is.

Arjun Gupta CA

Email support has been really responsive. The guy from Rankifyer whose been communicating with me, George, he outlines everything for me and it all makes sense. The quality of the links are great but I also really appreciate the support they give.

Youssef Mansour CA

Its a really good outreach program. I really recommend them if you don't have the time to do the outreach yourself because we all know how hard it is to get a cold email reply. I'm really thankful for what Rankifyer does.

David Taylor AU

We have a very niche product that we sell online and we needed posts on blog sites that were at least somewhat relevant. Rankifyer definitely delivered on that. I've only gotten very high quality work from them.

Leila Abbas US

Discovered Rankifyer through Google. Really good pricing and the service is top notch. Writing my review 3 months since delivery and our pages are ranking higher and a lot easier than before.

Daniel Miller US

If you need a good link building strategy, hiring the pros at Rankifyer is definitely the way to go. We're very happy with the results we've gotten thus far.

James Thompson UK

Solid outreach service. We've totaled a little less than 100 guest posts through these guys and every post has been well written and published on some really good domains.

Service FAQ

Q: What makes Rankifyer different from other link building services?

A: We write and promote articles about your business on top blogs and publications. What sets us apart? No forced appointments, and no pushy sales tactics. Just transparent pricing and a seamless link-building experience—select your service, checkout, and elevate your business effortlessly.

Q: Do you work with other languages?

A: Absolutely! We understand that businesses operate globally, and language should not be a barrier to benefiting from our services. While our team consists of native English speakers, we have content writing partners who can assist us in delivering services for any language. Whether your target audience speaks Spanish, French, German, or any other language, we can tailor our link building and guest post services to suit your needs. Your international presence and SEO efforts are important to us.

Q: Is writing included?

A: Yes, writing is indeed included with your order. We take care of the entire content creation process, ensuring that the articles published on high authority websites are of top-notch quality. Our team of skilled writers will craft engaging and informative articles that align with your brand and resonate with your target audience. However, if you prefer to provide your own content, we offer the option for content upload during the checkout process. This allows you to have full control over the content while still benefiting from our outreach and publishing services.

Q: What is your refund policy?

A: In the instance that we are unable to fulfill your order, we do offer refunds. If we encounter any circumstances or challenges that prevent us from completing your order, we will issue a refund.

Q: Do you accept all niches (adult, casino, gambling)?

A: Yes, we are able to work with any niche, including adult, casino, and gambling niches. No matter the niche, we will find bloggers and publishers who are able to cover your website.

Q: How does Rankifyer ensure the quality of the backlinks it provides?

A: We prioritize quality over quantity. We avoid SEO hack techniques and only build links on real, high-impact sites. Our team carefully analyzes the SEO metrics of publisher sites to ensure they are not negatively perceived by Google. You can trust that the links we provide will have actual SEO benefits.

Q: Can Rankifyer find websites that are relevant to my niche?

A: Absolutely! We specialize in finding sites that align with your niche, ensuring optimal SEO relevance. This means that the backlinks you receive will be from websites that are related to your industry or topic, increasing their value and impact on your search rankings.

Q: Are the websites you work with genuine authority sites?

A: Yes, definitely! We exclusively offer genuine authority websites that have actual traffic. These are sites that are trusted and recognized by search engines, which translates to real SEO benefits for your website. Say goodbye to shady links and hello to genuine authority!

Q: What happens if any of the links you provide are removed?

A: We understand that link removal can happen, although it's rare. In the event that any of the links we provide are removed, we've got you covered. We offer a replacement guarantee, meaning we will either provide a suitable replacement or offer a refund. Your satisfaction is our priority.

Q: Who writes the articles that will be published with my links?

A: Our team of writers consists of native English speakers with academic backgrounds. They are skilled at crafting high-quality content that resonates with your target audience. Rest assured, there will be no spun content or low-quality articles. We take pride in delivering top-notch writing.

Q: How long does it take to complete an order with Rankifyer (TAT)?

A: Our delivery and completion turn around time is typically 5-19 days. We understand the importance of timely results, and we work diligently to ensure your articles are written, outreach is done, and your brand gets published on high authority websites within this timeframe.

Q: Can I provide specific requirements or topics for the articles?

A: Absolutely! You can provide notes and special requests on the check out page. Our team will take your input into account and craft content that aligns with your brand and objectives. Your satisfaction is our priority. We also allow you to upload and provide your own written content if you prefer that.

Q: How many backlinks can I expect to receive with each order?

A: The number of backlinks you receive depends on the package you choose. We offer different options to cater to various needs and budgets. You can find the specific details and the number of backlinks associated with each package on our website.

Q: Are the backlinks permanent or temporary?

A: The backlinks we provide are intended to be permanent, meaning they should remain active as long as the publisher keeps the article published. However, it's important to note that we cannot control the actions of publishers or any changes they may make to their websites in the future.

Q: Do you offer any discounts for bulk orders?

A: Yes, we do! If you have a large order or require multiple placements, we offer discounts for bulk orders. Please reach out to our customer support team at [email protected] or using the site's chat feature.

Q: Can I track the progress of my order?

A: There are two ways to track your order's progress. One way is through the Rankifyer dashboard. You are able to access the dashboard and track your order if you click the optional "create account" button on checkout. The second way to track your order is through email updates. Whenever your order changes status or a note is sent to you, you will be updated through email. We aim to deliver your order in 5 to 19 days; this depends on the size of your order. If you have any questions about your order during that time, you can contact us at [email protected]

Q: Are the backlinks provided by Rankifyer dofollow or nofollow?

A: At Rankifyer, we primarily focus on providing dofollow backlinks as they carry more SEO value. Our publication and blog guest post services are predominantly dofollow unless stated otherwise on the product page. Our brand promotion services, such as our Quora Promotion Service and Reddit Promotion Service, are primarily intended for building brand awareness. Links on community sites like Quora and Reddit are marked as nofollow. Other than that, the bulk of our services are dofollow.

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